Web Site Promotion - Page 2

As mentioned before, link popularity is considered an important factor by many search engines to achieve a high ranking ,so you would want your link on as many other sites as possible. Links from sites related to yours are also given more weight by the search engines so you should try to get your link on such sites.

People move from one site to another through links. A well placed link on a site that attracts the same visitors as yours can be a great traffic generator. If you want to find sites to exchange links with, check out who's linking to your competitors and try to exchange links with them. Keep in mind that a link exchange should be beneficial for both parts.

5. Join a traffic exchange program.

Traffic exchanges gives you an opportunity to advertise for free on other sites. There are many different types of traffic exchanges such as banner, text link, exit, popunder and popup exchanges.

When selecting a traffic exchange make sure that they offer extensive fraud control and targeted categories otherwise it will most likely just end up as a waste of your time. Fraud control is important cause sometimes members of the exchanges are using automated bots to receive free traffic from other members in the exchange. Meaning that you will send them real visitors and they will send you robot visits. Targeted categories is a must, and the more targeted, the better, cause these are the visitors that are most likely to be interested in your website.